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Grain Creative

Iconic Brand Creation

Thoughts

Five strategic questions for FE Colleges to ask ahead of merger

by Briony Harris, September 20th 2017

1. How do we position ourselves to get maximum benefits from the merger? First and foremost, further education colleges (which mostly serve learners aged 16-18) need students and so a merged college needs a brand that is memorable and attractive. Existing students need to welcome and identify with the new identity, but it is also vitally important to reach new audiences and attract students who…

Amersham Museum reopens: new branding by Grain

by Madelyn Postman, July 25th 2017

The glass entrance of the recently reopened Amersham Museum draws in passers-by, and once they’re inside, the new displays are captivating. The entire space is welcoming and encourages visitors to move from one area to another, learning about the area’s history. The many local stories, some of which go back centuries, come to life and interweave with current landmarks and events. Grain is excited to be part of the re-imagined…

TEDxLondon in haiku

by Madelyn Postman, June 9th 2017

TEDxLondon “Throw those curtains wide. One day like this a year will See me right,” we sing. Hugh Montgomery The Earth will survive But we, foolish humankind Have hit self-destruct. Emily Milan Rea Iron willed teenager Leaves behind a hundred no’s To find the one yes. Ndidi Okezie Teach First: achieving equality for children in education. Shapla Salique Britain-Bangladesh: Harmonium and guitar, Vocals, folk and…

Grain Creative: Autumn Harvest ?

by Juli Ferguson, September 14th 2016

Autumn is on its way and we’ve been harvesting a few of our recent news updates to share with you. We have the launch of a new group of colleges, a new fashion brand, a brochure for an international school and lots more to share from Grain HQ.  In case you already have next year’s paper diary to hand, or more likely in your Apple…

Fashion Entrepreneurship Roundtable at University of East London

by Madelyn Postman, April 29th 2016

UEL recently hosted a Roundtable on Fashion Entrepreneurship as part of their Fashion & Textile Symposium 2016. I was honoured to be invited as a member of the roundtable and pleased to see a healthy attendance of about a hundred students and lecturers, including the Dean of the School of Arts & Digital Industries, Professor Simon Robertshaw. The link between the four of us on the roundtable is…

Branding in Education: how can universities brand effectively when heading to Asia?

by Guest, April 4th 2016

Over the years, more and more educational institutions have attempted to enter the Asian market. Some are hugely successful. Some lost millions. What are the X-factors leading to success? “It’s all about good branding!” says Asian region project manager for BMI education company, Kew Pham. Leading a successful fair for more than 30 education companies and universities from all over the world, this month Kew…

Leaping Ahead

by Madelyn Postman, February 29th 2016

Happy February 29th – you don’t get to say that very often! And oooh it’s chilly outside. The great news is that spring is on its way and we have quite a few exciting updates from Grain HQ. This season includes news from Milan, two new gorgeous fashion brands, a redesigned website for Newland College, branding for a new school and lots more! Petit Tribe in Milan: An…

A bumper crop of branding & design!

by Madelyn Postman, October 2nd 2015

Moving into the autumn, we have a bumper crop of updates from Grain HQ and a fresh new design of the newsletter for you as well. This season includes a new product name for Kenwood, launches for SKOLA Group schools, a blog called ‘Design & a Dog’ and lots more! A new website for Alexanders College On the stunning Suffolk coast, Alexanders College is a coed…

A glimpse into Graduate Fashion Week: unique, spectacular and refreshing

by Kent Le, July 30th 2015

June was the month of Graduate Fashion Week and London Collections Men. We were fortunate to have visited to some truly amazing shows this season and we were truly amazed to find so much fresh and fast-rising talent in the fashion industry. The International Warrior Fashion Show of the Milan School of Fashion Istituto Marangoni, as part of the London Graduate Fashion Week in Brick…

Grain’s Creative Director guest lectures at Claude Littner Business School

by Kent Le, June 22nd 2015

Last month, our Creative Director Madelyn Postman was invited to give a lecture on Multi-Channel Luxury Branding at the University of West London’s Claude Littner Business School, which won praise from both attending students and lecturers. Since winning the Creative Industries Business of the Year award in the West London Business Awards 2013, we have decided to engage more with local businesses with the aim…

In the news this summer

by Madelyn Postman, June 19th 2015

How many barbecues have you had so far this year? The sun is shining and we’re looking forward to the summer ahead of us! Here at Grain Creative it has been an exciting and busy year so far, with lots of fantastic projects well underway. Here are a few of our latest. Introducing the Kenwood MultiOne One for Kenwood. Cooking and food is enough to…

Signage writer in the making

by Christoph Geppert, April 14th 2015

Our daughter Nellie seems to share her dad’s love for signage. I am not sure whether Nellie’s Club was invented to make a sign or whether the sign was the obvious next step to tell the world about her newly formed club. Let’s see who joins and whether they want to make poshen, potions, hunt (I think that is treasure hunt) or play tennis. Oh…

A fresh cup of IB

by Christoph Geppert, January 20th 2015

The client: Newland College in Chalfont St Giles, Buckinghamshire a new independent co-ed secondary school teaching the International Baccalaureate. Grain has been working with Newland College for close to a year on creating the brand from scratch and on creating a dialogue with local parents. Having held several successful Open Days throughout last year supported by different campaign activities, our aim for the beginning of the…

Thanks giving is…

by Madelyn Postman, December 17th 2014 team grain

…not only an important North American holiday but a good time to take a moment and look back at the past year. For Grain, 2014 has been incredible. It has been a year of change for us, with Daisy leaving our interior design team after four and a half years (sniff!) and two of our – evidently very well trained – junior designers moving on to Saatchi…

In the news

by Madelyn Postman, October 24th 2014

Have you had your first mince pie of the season? Here at Grain we are proud to say not yet, with Halloween, fireworks and Thanksgiving (for some of us) yet to arrive. While the autumn is whizzing by, the theme for our seasonal update presented itself: “in the news.” Quite a few of our projects have had some wonderful coverage recently – very exciting for…